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BrainfyDigital Studio

Spreadsheet · Digital download

SaaS KPI Dashboard

SaaS founders need MRR, churn and growth metrics calculated correctly. SaaS KPI Dashboard gives you a working spreadsheet with built-in formulas, examples and instructions.

XLSX1 file9 KB
Price $49.00USD

Included in Studio membership downloads.

  • Instant digital download — nothing is shipped.
  • Secure checkout by Stripe.
  • Version 1.0.1 · updated Nov 8, 2026.

Description

What's inside. Track MRR movements, customers, churn, net revenue retention and ARPA month by month with consistent, standard definitions. SaaS-KPI-Dashboard.xlsx: Monthly SaaS dashboard: MRR bridge, customers, gross churn, NRR, logo churn, ARPA and growth — 106 formulas, 4 results checked against independently calculated values on every build.

Files and formats (XLSX). SaaS-KPI-Dashboard.xlsx (XLSX, 2 sheets: Start Here, KPIs, 9 KB). Every download also includes a ZIP of all files and a licence summary.

Licence. Standard Licence — use it for yourself, your household or your own business and print unlimited copies for that use; completed documents can go to your own clients. No reselling, sharing or redistributing the files.

Who it's for: Founders, freelancers and small teams.

Included files

  • SaaS-KPI-Dashboard.xlsxMonthly SaaS dashboard: MRR bridge, customers, gross churn, NRR, logo churn, ARPA and growthXLSX

How to use

Open the .xlsx file and read the Start Here sheet. Replace yellow example values with your own; blue cells calculate automatically.

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Frequently asked questions

Is this a physical product?

No. This is a digital download. Nothing is shipped — you download the files from your account after purchase.

How do I get my files?

After payment, go to My Downloads in your account. Your purchase stays available there to re-download.

What can I do with it?

Use for yourself, your household or your own business. Print unlimited copies for that use. No reselling or sharing the files.

Can I use these templates for client work?

Yes. The Standard Licence allows use in your own business, including documents you send to your clients. Reselling the templates themselves is not allowed.

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