Real Estate Marketing Planner

What's inside. A 10-page marketing system for real estate agents. The goals page works back from a commission income goal to sales, appointments and leads needed per month, with a worked example and a blank column for your numbers. A budget page plans ten channels and works out cost per lead. Planning pages include a 12-month marketing calendar, a monthly content plan, a 12-touch sphere-of-influence plan and a 14-step listing marketing checklist; a campaign tracker and quarterly review show which channels produce appointments and sales.

Pages and sheets. Income goal → leads needed (worked example); Marketing budget by channel; 12-month marketing calendar; Monthly content plan; Sphere of influence touch plan; Listing marketing checklist; Campaign tracker; Quarterly review.

Files and formats (PDF). Real-Estate-Marketing-Planner-Letter.pdf (PDF, US Letter, 10 pages, 38 KB); Real-Estate-Marketing-Planner-A4.pdf (PDF, A4, 10 pages, 38 KB). Every download also includes a ZIP of all files and a licence summary.

Licence. Standard Licence — use it for yourself, your household or your own business and print unlimited copies for that use; completed documents can go to your own clients. No reselling, sharing or redistributing the files.